ADDITIONAL QUESTIONS
Questions You Want To Know
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What does SEO stand for?
Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid search traffic rather than direct traffic, referral traffic, social media traffic, or paid traffic.
Which is better, SEO or PPC?
If your goal is to drive traffic to your site in the short term, you might choose to focus on PPC ads. If you want to enhance your business’s online presence in the long run, SEO is the answer. Alternatively, invest your time and energy in both SEO and PPC for a well-rounded strategy.
Where do I start my SEO strategy?
Steps to create an effective SEO strategy
- Align SEO with business goals and define KPIs. …
- Perform keyword research. …
- Examine the search results. …
- Define your valuable pages. …
- Analyze your competition. …
- Start optimizing your pages. …
- Measure and track success.
How do I conduct keyword research?
How to Conduct Keyword Research Like a Pro
- Understand Your Audience. The first step in keyword research is understanding your audience. …
- Brainstorm Seed Keywords. …
- Use Keyword Research Tools. …
- Analyze Search Volume and Competition. …
- Look for Long-Tail Keywords. …
- Check Out the Competition. …
- Focus on User Intent. …
- Create a Keyword Plan.
Which SEO techniques are popular?
15 Best SEO Techniques to Increase Traffic and Revenue [2025]
- Understand Your Competitor’s Strategy. …
- Update Older Content. …
- Use Topic Clusters. …
- Prioritize High Quality Backlinks. …
- Add Internal Links. …
- A/B Test Title Tags. …
- Optimize for SERP Features. …
- Fix Core Web Vitals Issues.
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